Sometimes our regular work is not challenging us enough. Perhaps we have goals to become an entrepreneur and own our own business one day. Maybe we simply were not made for the drudgery of a traditional 9-5.
Whatever your reasons are for wanting to work from home and or make money online, there are skills you need to get started. Ideally, you already have some skills you can leverage.
Perhaps you were an administrator and you are a fast typer, or you have incredible organizational talent you developed as a talent manager. Those wonderful skills carry over so be sure to take inventory of your own.
Here are 3 skills you need to work from home and make money online.
Skill 1: Copywriting
If you are in any sort of marketing, sales, business, or advertising environment, chances are you have heard of the term copywriting and you know exactly what it is for, and its’ purpose. For those of you who do not know, or are not 100% clear on the question of “what is copywriting?”
Copywriting is content specifically used for advertising or marketing purposes whether this is online, sent through direct mail, or a blurb on an image of a watch.
And there is a whole science to it.
Did you know that copy is considered good when it is written at a reading level of eight or lower? There is a measuring system that tests the complexity of your writing called the Flesch-Kincaid score. Let that sink in for a minute.
What does a copywriter do?
A copywriter is unlike any other freelancer or employee because it is very different from creative, technical, or professional writing. Copywriting is a very specific skill that aims at finding the best combination of words to compel someone to purchase something.
Copywriters write to make and increase sales.
If you are wondering how to become a copywriter, then you can get started by learning more about it with the free resources on search engines. It can start as simply as pitching your ideas to any company that sells a product or service.
Early on, you may not get many hits because it is a skill that must be developed over time. It is easy to tell when someone has studied the craft of copywriting compared to a creative writer or a journalist.
The best way to get started is to learn copywriting.
Next up, we have…
Skill 2: SEO Meaning Search Engine Optimization
You probably read about SEO or Search Engine Optimization somewhere. It is a hot trending topic and has been for quite a while. There are businesses being built around it, and people who try to sell products absolutely need to understand it to compete. Especially startups and entrepreneurs.
Let us first look at the SEO definition which is essentially a technical process that helps websites reach higher rankings on search engines.
Now, what is SEO, and I mean what is it really? How does it work? How do people add things to the top of search engines?
Higher appearances on search engines are done through tools, articles, research, and more. There is even a search engine ranking tool you can install onto your websites for free such as All In One SEO or Yoast SEO.
There is even a whole science behind picking the best SEO keywords that are being searched online, and Google even provides a free tool to help you accomplish this.
The best part is there is no fancy coding or math you need to learn to understand SEO.
If you already know how to write an article, you can start to tie in any SEO knowledge you gain to create more search engine friendly articles.
Furthermore, understanding search engine optimization is hugely important for anyone looking to start a business to learn because they need to know how people will find them online.
Here is a great program that teaches what you need to know about starting a business online, and more.
And for our last skill:
Skill 3: Learn how to start a website.
Starting a website is akin to learning to build a house, or opening up a store in some commercial space in terms of value of skill.
Except, it is much, much simpler.
Figuring out how to set up a website and organize all of your content requires work, but it is not much more difficult than creating and organizing a list of clients.
By learning to create your own website you are learning to build and own internet property. And there is so much you can do with it.
You can build businesses off just about any niche you can think up of, and the opportunities are endless.
You can build a website for yourself or for other people. There is even a free website maker called WordPress that allows you to set up your very own page for free. You may have to pay if you want more customized pages, but it is definitely a great, easy, no-cost way to dive in.
If you only want a website for your own personal purposes, that is fine, but consider learning about how websites can make money as well. It might come in handy.